15+ Dear Sirs Cover Letter. Not sure who to address? In his wonderful collection of correspondence, letters of note, editor shaun usher includes one from robert pirosh, a new york copywriter.
Robotic and impersonal greetings like to whom it may concern or dear sir or madam will come off as lazy and insincere. It's still personal, perhaps a little less professional, but it's better than being presumptuous. When to use 'dear' in a cover letter.
A letter of application (1).
15+ Dear Sirs Cover Letter. When to use 'dear' in a cover letter. Which of these should you not use to start a cover letter or email? Starting a cover letter with dear sir or madam will definitely tell the hiring manager something about you—but nothing good. Cover letters are most effective when addressed to an individual.